The Paradox of Playing New Music
Johnny’s radio station typically has 12,000 listeners in a key daypart and that audience remains stable throughout the daypart. Suzy’s radio station has as many as 20,000 listeners in that same key daypart, but sometimes her audience falls to as few as 14,000 listeners several times during the daypart. Whose station has a bigger AQH … Continue reading The Paradox of Playing New Music
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