In this webinar, you’ll learn: How soon smart speakers may outnumber AM/FM radios in your listeners’ homes. Why focusing your smart speaker strategy only on Alexa is a mistake. Which listeners your station should target with its streaming strategy What radio’s unbeatable weapon is for battling Spotify.
Read more »In 2017, we identified three groups of listeners who were increasingly turning away from radio and towards on-demand services to find out about the latest music releases, namely: Teenagers Listeners who regularly use on-demand services such as Spotify Listeners who have Apple CarPlay or Android Audio in their car. We warned that radio would completely … Continue reading The Spotify-Slaying Weapon Radio isn’t using
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Part four of a five-part blog series, “The Alexa Effect: How Radio Can Thrive in a Connected World” Somewhere between your first impassioned teenage crush and the mundane joys of adult relationships, you realized it. Your love life is ultimately a lot more fulfilling when your beloved is actually into you. You might think pursuing … Continue reading Radio, She’s Just Not That into You.
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